Booking

Katherine McVicker explaining how to book a gig

How to Book a Gig: Expert Advice from Jazz Booking Agent Katherine McVicker Read More »

Booking, Interview

How to Book a Gig: Expert Advice from Jazz Booking Agent Katherine McVicker

Figuring out how to book a gig is one of the most challenging parts of building a sustainable music career. It requires strategy, persistence, industry knowledge, and an understanding of how to connect with venues and audiences. We spoke with veteran booking agent and creator of Anyone Can Book a Gig Katherine McVicker, whose decades […]

Soft Tickets vs. Hard Tickets: What Musicians Need to Know About Booking Shows Read More »

Booking, Music Business

Soft Tickets vs. Hard Tickets: What Musicians Need to Know About Booking Shows

If you’re serious about building a live career, you’ll quickly run into two industry terms: soft ticket vs. hard ticket shows. On the surface, they just describe different kinds of gigs. But in reality, understanding how they work — and how to use them — is one of the smartest ways to grow as an independent musician.

Jazz Clubs in Boston: A Musician’s Guide to Booking Gigs in the Hub Read More »

Booking, Networking

Jazz Clubs in Boston: A Musician’s Guide to Booking Gigs in the Hub

Are you an independent jazz musician looking to book gigs in Boston? The city’s vibrant jazz scene offers numerous opportunities for artists at every career stage. With world-class jazz clubs in Boston ranging from historic institutions to cutting-edge experimental spaces, knowing how to approach and book these venues is essential for building a sustainable performance

Booking Gigs & Building Your Music Career: Insights from Promoters, Agents, and Industry Experts Read More »

Booking, Interview, Music Business, Music Marketing, Networking

Booking Gigs & Building Your Music Career: Insights from Promoters, Agents, and Industry Experts

Are you an independent artist looking to take your music career to the next level? Join us at Jazzahead for our must-attend panel discussion, “Booking Gigs & Building Your Music Career: Insights from Promoters, Agents, and Industry Experts” on Friday, April 25th from 15:30 to 17:00 in the Business Lounge, Hall 7. Why This Panel

Why Every Independent Musician Needs a Tour History (And How to Start One) Read More »

Booking, Music Business

Why Every Independent Musician Needs a Tour History (And How to Start One)

In the competitive world of live music, what separates professional musicians from hobbyists isn’t just talent—it’s how they approach their career as a business. One of the most underrated yet powerful tools in a musician’s business arsenal is a well-maintained Tour History. What Exactly Is a Tour History? A Tour History is a comprehensive record

How to Plan a Music Tour Read More »

Booking, Music Business

How to Plan a Music Tour

Knowing how to plan a music tour is essential for independent musicians looking to expand their reach and perform live. Planning a tour can be an exhilarating yet daunting task, requiring careful organization and strategy. With dreams of hitting the road, playing to fans, and spreading your music far and wide, there’s a lot to

Independent Musicians: Strategies for Success in 2025 Read More »

Booking, Music Business, Music Marketing, Networking

Independent Musicians: Strategies for Success in 2025

As the music industry continues to evolve, independent musicians are faced with both challenges and opportunities. To thrive in this dynamic landscape, it is essential for artists to adopt effective strategies that cater to the current trends and technologies shaping the industry. In this article, we will explore essential strategies that independent musicians can implement